108: How Do You Know When You Should Pursue That Idea? (feat. Hugh Sung)

The maestro's podium

How do you know whether or not you should pursue that idea you have to change the world?

Perhaps you've had that idea, invested a bunch of money into it, then quit when you realized it just wasn't solving a real problem in the marketplace. That will be discouraging for anyone - and it could also prevent you from really trying the idea you have that really will make an impact, not to mention make you rich beyond your wildest dreams.

So how do you know what to pursue? I asked Hugh Sung that, and here's what he said.

Start a free blog and post something on it for 90 days. It doesn't have to be anything profound, nor does it have to be related to any business ideas. Just share your life and be consistent with it. Soon enough, you'll see a need in the marketplace that only you can solve.

Start as inexpensively as possible. Once you have that proof of concept, as well as the social proof that your idea has some merit, you can pursue it. And you've already established the habit of contributing to your business since you've been blogging for 90 days!

About the Guest

Hugh Sung is a pianist and entrepreneur passionate about exploring the intersections between art and technology. He currently serves as the Director of Institutional Solutions at Cunningham Piano Co. in Philadelphia, produces "The Cunningham Piano Show", a weekly web TV show that explores "life between the keys", and teaches over 700 students around the world through his Online Popular Piano School at ArtistWorks.

Guest's Websites

About the author, James Newcomb

I'm a full time MusicPreneur. Every now and then I play music. Send me an email at!

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