.com or .org?
Each one has a very different connotation, right?
You hear ".com" and you think commerce, business, making money, the bottom line.
When you hear ".org" you think altruism, charity, selflessness, mission- oriented.
".org" sounds more noble, like you're concerned for the world around you, while ".com" sounds like you're just in it for yourself and those around you.
It's a subtle but notable difference, one that puts the principles of entrepreneurship in an unfortunately negative light.
Yes, entrepreneurs are driven by the desire to make a profit - and it's something that a true entrepreneur embraces wholeheartedly. The desire to make a profit means you desire a better life. And if by pursuing a better life, others are able to benefit, all the better.
And it turns out that in order for an entrepreneur to be successful, they need to embrace those values I just described with the ".org" mentality.
I found this article on espn.com this past week. It's about a college in Arizona that has a for-profit business model - for the time being. Evidently some other universities of distinction in the Good Ol US of A aren't pleased that this horde of bottom-line feeders has a basketball team that's good enough to play in the NCAA tournament.
"An institution who's primary concern is the 'bottom line' can't be of service to society," says an expert at a notable university that not too long ago was embroiled in the worst scandal in the history of American sports.
In this episode, I take issue with this stigma attached to entrepreneurs, as well as some ways that musicians allow it to influence key decisions in their careers.
Spoiler alert: Buy the .com.