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A musicpreneur is someone who loves music, has devoted their life to music, and thinks more of themselves than to share their life's passion by working for "the man."

Not that there's anything wrong with being employed as a musician, or in the field of music. Everyone has to put food on the table. If you're able to earn a living (or even a portion of your living) doing music, or being involved with music in any way, and get paid for it, well, you've done well for yourself. I don't want to take anything away from that.

But a musicpreneur, while grateful for the gig, isn't content with simply having a job. I mean, everything gets old at some point. The thrill of winning that audition eventually wears off. You have that idea for a project that you want to do in your spare time.

Ignore it at your own peril, for it might be the thing that brings real happiness and fulfillment to your life.

Preneur Problems

Many musicians see red flags when they see "preneur" next to "music". It's not hard to see why. Music is a deeply personal experience. It's not just a "job" that you leave at the end of the work day. It's a part of you. It's always on your mind. Sometimes even our identities are tied to music (which is not a good thing, a problem we'll explore in the podcast and the discussion in the mobile app.)

The word "preneur" likely conjures images of business: making a deal, making a buck. Perhaps it creates a bit of cognitive dissonance to see the two together.

I challenge you to think about it in a bit more depth. If you do, perhaps you'll find the courage to finally start that side project that you dream of - whether it supports you financially or not.

If there is one thing I want you to take away from your visit to this website, mobile app or checking out the podcast, it is this:

Entrepreneurship is so much more than simply making money.

Money is an indicator of your aptitude and competence in whatever you're doing, be it with music or non-music.

Money is not evil. It is incapable of having any moral qualities whatsoever. Money doesn't care how it's used, for better or worse. The attitude that people have toward money is either good or evil. Like the Scripture says, "The love of money is the root of all evil..."

Now let's talk about entrepreneurs. An entrepreneur isn't a businessman or woman. It's not someone who files papers with the government and hires people to build their trinkets. Of course that's part of what they do, but it's not who they are.

An entrepreneur is a creator (sound familiar?) An entrepreneur sees a problem in the world around them, and they produce a solution to that problem (which often involves filing papers with the government and hiring other people to do so).

Any entrepreneur, or anyone who sells anything for that matter, will tell you that if your focus is just on the money, you're going to burn out, and fast.

Yes, I used the S word.

Selling is a part of life. Selling with integrity is something we'll talk about a lot on the podcast, the app, and so on.

So what do you need to focus on as a musical entrepreneur, aka a musicpreneur?

To start, here are two things to consider: Value and Impact.

And practicing.

What else you'll hear on the podcast...

The term "musicpreneur" is just that: a term. It's not anything that you need to embrace for yourself personally to "fit in" with the crowd. (And if you're worried about "fitting in" with anything, may not be where you belong 😉 )

There is, however, a distinct way of thinking regarding lifestyle, mindset, habits that you'll hear and read here, on the podcast and on the mobile app.

Discussions are underway to feature experts in the realm of health and fitness, success mindset, sound business principles, performance mastery, and much more. Not everyone you hear from will be a musician. I believe we can apply the expertise of others to success in a musically-oriented business.

One thing is for certain: This website and everything associated with it (the podcast, the mobile app, etc.) is focused on being a trusted resource for those who have a dream and the courage to turn it into reality.

I'm glad you're here!

--James Newcomb, Founder of

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